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Why Vertical Search Is Threatening Google’s Reign

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This Week In Search – What’s Going On With Bing Search? by @johnrampton

This week in Search we’re going to be talking about Bing and how’s it gaining market share on Google.  We’ll also go into search behaviors and what’s going to get you ranked on Bing.  Just in case...

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This Week In Search – What’s Going On With Bing Search?

This week in Search we’re going to be talking about Bing and how’s it gaining market share on Google.  We’ll also go into search behaviors and what’s going to get you ranked on Bing.  Just in case...

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Market Research for International PPC Success

International advertising is more than just translating campaign components into new languages and changing targeting settings. International paid search advertising in particular is even more...

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Market Research for International PPC Success by @HeatherCooan

International advertising is more than just translating campaign components into new languages and changing targeting settings. International paid search advertising in particular is even more...

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Google Tablet CPCs Rise 1.7% Above Desktop For First Time The Search Agency...

The Search Agency issued its Q2 State of Paid Search report today, finding that overall impressions were up 19.2 percent across all search engines quarter-over-quarter (QoQ), while overall clicks...

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The Evolution of SEO Metrics by @sams_antics

If you invest in SEO in any way, shape or form, then you’re almost certainly using some sort of metric to track the success of your campaign. The real question is this: Which metrics are you tracking,...

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Forget Google’s Games – Make Social a Primary Traffic Source

For most business owners social is a toy. The marketing equivalent of that friend we all have outside our professional lives that you just don’t talk to your work colleagues about. Even though they...

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Google and Facebook: The keys to data-driven content that truly delivers by...

As TV, radio and print advertising and other traditional marketing channels become less effective; marketers and their agencies are turning to search and social as the gateway to todays consumers....

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Your New Sales Cycle: Optimizing for the Ultimate Moment of Truth

Search is a natural step in the discovery process. In a web-based world, search engines offer a lens into a qualified and structured view to help online consumers focus and make informed decisions....

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The Ultimate Moment of Truth: Moving Toward Shared Experiences

Search is a natural step in the discovery process. In a web-based world, search engines offer a lens into a qualified and structured view to help online consumers focus and make informed decisions....

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Survey: Majority Use Mobile Search, Find It “Harder Than PC”

In the cross-platform, post-PC era, the big question the search industry faces is whether and how PC search behaviors are extending into mobile. The short answer is they are. Google has sponsored...

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SearchCap: The Day In Search, December 12, 2013

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Christmas & Kwanzaa Decorations Are Live For 2013...

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6 Tips For a Stronger Mobile Presence on Search Engines by @Rocco_Zebra_Adv

Credit: Author created with Screenshot from Adwords.Google.com Tailoring mobile ad strategies to mirror each diverse mobile user population is becoming more important than ever. This includes...

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Market Research for International PPC Success by @HeatherCooan

International advertising is more than just translating campaign components into new languages and changing targeting settings. International paid search advertising in particular is even more...

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Market Research for International PPC Success

International advertising is more than just translating campaign components into new languages and changing targeting settings. International paid search advertising in particular is even more...

View Article
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